Mailchimp for PrestaShop

Mailchimp is an always-on marketing platform for small businesses.  Create unique campaigns, automate your busy work, get smarter as you go. Increase your revenue potential by adding the Mailchimp module for free. 

<strong>Increase your revenue potential</strong>

When you connect your Prestashop store to Mailchimp, you unlock features that can help you increase revenue and drive conversion. Mailchimp&rsquo;s all-in-one marketing platform makes it easy to build and execute multi-channel marketing campaigns that drive sales.

<strong>Increase traffic to your site and drive repeat purchases</strong>

Mailchimp tools not only help you increase traffic to your site but with the Customer Relationship Management (CRM) features you can start building stronger relationships with your customers with content that means something to them.

<strong>Understand what works so you can amplify your efforts</strong>

With a connected store, you bring your ecommerce and marketing data into one centralized place. This allows you the ability to understand the ROI of your marketing efforts so you can best optimize your marketing strategy.

<strong>Communicate with your customers at exactly the right time</strong>

Use key automations to keep the communication ongoing with your customers. Once these emails are set up, they will automatically deploy based on your criteria. And with the Customer Journey Builder tool, you can automate your customer&rsquo;s journey to deliver relevant content like product recommendation emails based on behaviors and interactions.

<strong>Find similar people, grow your audience</strong>

Mailchimp&rsquo;s Facebook and Instagram retargeting ads helps you remind site visitors about your products when they check their social media. You can create and publish ads that recapture your potential customers&rsquo; attention and increase conversion with customers who were once engaged with your products and brand. Social Media can be an effective tool to drive traffic. From organic posts to targeted ads, Mailchimp makes it easy to build beautiful, on-brand posts that can get your customers&rsquo; attention.

<strong>Sell more stuff with personalization</strong>

Generate personalized suggestions based on the purchase history of your customers with built-in product recommendations. Then, use abandoned cart emails to automatically follow up with people who leave your store without completing their purchase. The purchase likelihood tool looks at patterns in return customer behavior and can help you understand their likelihood of purchasing again. Focusing your efforts on higher conversion customers can help you best optimize your marketing efforts and budgets.

<strong>Track customers from signup to purchase</strong>

Keep tabs on all your marketing campaigns—including emails, automations, social ads, and more—directly from your Mailchimp account. We&rsquo;ll give you real-time stats at a glance, so you can quickly identify what&rsquo;s working and make smart decisions about where to put your marketing budget. Benchmarks appear in your email reports so you can see what's working and what could improve.

<strong>Install Mailchimp for PrestaShop</strong><br /> <strong>Follow these steps to connect your PrestaShop store to Mailchimp.</strong><br /> <br /> <strong>Resources</strong><br /> <strong>Connect or Disconnect Mailchimp for PrestaShop</strong><br /> <strong>Move your e-commerce store to PrestaShop</strong><br /> <strong>Sell More Stuff with Mailchimp</strong><br /> <strong>Articles to help you&nbsp; optimize your marketing efforts</strong>

<ul> <li>Step by step module set-up and Mailchimp connection.</li> <li>Sync list and purchase data.</li> <li>Create abandoned cart automations, win back lapsed customers, and follow up post-purchase.</li> <li>Double Opt-in functionality.</li> <li>Showcase product recommendations</li> <li>Segment based on purchase history and track VIPs.</li> <li>View your results and measure ROI.</li> <li>Grow your audience and sell more stuff with Facebook and Instagram Ad Campaigns in Mailchimp.</li> <li>Create personalized transactional messages—like shipping notifications, invoices, and more—directly through Mailchimp.</li> <li>In one click, embed a pop-up form that converts your website visitors to subscribers.</li> <li>Add discount codes created in PrestaShop to your emails and automations with a Promo Code content block.</li> </ul>