This module is a performance-optimized alternative to the standard Google Analytics module for PrestaShop. While providing the same customer and order tracking functionality as the default module, it is designed to avoid the PageSpeed penalties that the standard Google Analytics implementation introduces. Since Google incorporates page speed into its search ranking algorithm, improving a site's PageSpeed score can have a positive effect on organic search visibility.
- Same tracking capabilities: Tracks customers and orders in the same way as the default PrestaShop Google Analytics module.
- Improved PageSpeed score: Eliminates the PageSpeed errors associated with standard Google Analytics integration; tests with the default PrestaShop theme showed a gain of 1–2 points in the PageSpeed score.
- Drop-in replacement: Installs and functions in place of the standard module without requiring changes to how analytics data is collected.
This module is intended for PrestaShop merchants who use Google Analytics and want to avoid the PageSpeed score impact that the default analytics integration causes. It is a practical choice for stores where SEO and page performance are priorities.
Comments (0)
Your review appreciation cannot be sent
Report comment
Report sent
Your report cannot be sent